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[April 6, 2008]

How To Make An Excellent Investment In Your Web Site Design

Filed under: WWW — @ 7:21 pm

A lot of online entrepreneurs are under the impression that
they have to do everything themselves and be everything to
anybody. They want to do it all. The want to be the
inventor, the creator, the author, the accountant, the
graphic designer, the web designer, the copywriter, the
tech guy, etc. This is very inefficient.

Do only the things that you do well and then you pay
someone else to do the things you aren’t good at or take a
long time for you to do. Other than saving money, there is
no reason that you should even try to do everything
yourself. There is a strong relationship between time and
money. That is that time is money.

Once you understand and appreciate that you will be more
efficient and less scared to spend a little money to get
things done fast and well. Even if it means freeing up a
significant amount of time. Who you are is communicated
through your website. There was another harmful myth
circulated amongst internet marketers that web design
doesn’t matter as long as the sales copy is good.

This myth sprung from the philosophy that a site should be
stripped down to it’s bare essentials so that there is
nothing to distract or confuse the visitor. That is true.
But then someone took it a step further and said that web
design doesn’t matter at all - only the sales copy. That is
not true. Your website should look good, professional,
classy, appealing, etc.

Online, surfers judge you by the quality of your site
design. They judge your credibility according to how
professional your website looks. They judge your sincerity
by how “classy” and “not cheesy” your website is. They
assume your product’s quality and the quality of your
website are linked. And why shouldn’t they? Your website is
usually 100% of the experience they have with you.

They haven’t met you in person, they haven’t talked to you
on the phone, they probably haven’t heard about you before
they came to your site. So, they land on your homepage, the
page loads, and at that point all they know about you is
what is sitting in their browser window which is words and
site design.

A good web site adds to your credibility, professionalism,
and builds trust with your customers because it indicates
that you are a stable, successful operation. Not bad things
in anyone’s eyes.

If you split test a well designed, professional website and
a homemade website with the exact same sales copy the
professional site will out pull the homemade site. By how
much will vary depending on the unique attributes of the
prospects in that niche but Beyond just having a better
site in the end, think of all the precious time that you
will save by having someone else do your site design.

Obviously sales copy is more important but assuming that
site design is insignificant is not thinking clearly. If
you still aren’t convinced. Look at it this way, you can
spend two weeks learning how to code and do bad design
work, eventually producing a very amateur site, or you can
hire a professional who, for $300 can do that work for you
in 4 days and produce a much higher quality website.

That makes this an excellent investment. Have your site
designed by a professional. Designing it yourself is a
waste of time and money. This can free up your time spent
doing other things to get your online investment rolling.

By Abe Cherian

Copyright © 2006

You may publish this article in your ezine, newsletter on
your web site as long as the byline is included and the
article is included in it’s entirety. I also ask that you
activate any html links found in the article and in the
byline. Please send a courtesy link or email where you
publish to: support@multiplestreammktg.com

About The Author
Abe Cherian’s online automation system has helped
thousands of marketers online build, manage and grow
their business. Test-Drive iMediatools for free and
watch your sales shoot up. http://www.imediatools.com.

Why Consider Refurbished Laptops

Filed under: Hardware Parlor — @ 12:02 pm

Refurbished laptops are PCs that have been bought new by a consumer and has been used between 1 day and 3 months(depending on the store). The customer returns the laptop to the store for any number of reasons. At this time the store cannot sell it “as new”. It must be returned to the original manufacturer for refurbishing- which means, “to make bright, or fresh again, renovate”. Most stores offer a 30 day money back guarantee and within that time period is when most of the laptops are returned for a refund and sent back to the manufacturer. Thus refurbished laptops are born.

Refurbished laptops are not new, but the closest thing to it because most are within a couple of months old. Refurbished laptops will have fast processing speeds, mega system memory, newer Windows OS like XP and the most up to date technology.

Big name companies like IBM, Dell, Compaq and others recondition notebook computers, but they don’t put much effort into selling them. They focus on the new and latest technology computers and they spend a lot of money doing it. That’s in part why new laptops cost more than refurbished.

By purchasing refurbished laptops one doesn’t have to pay for the latest technology and the new price. Someone else already paid for that and you get some awesome savings. Savings of more than half off the original list price.

When refurbished laptops are reconditioned by the original manufacturer by trained professionals it’s easy to assume you are getting the best mobile computer in the world. Top quality craftsmanship and detailed work go into each laptop computer because the big name companies stake their reputations on their product, new or refurbished.

Here’s what you get when buying refurbished laptops: fast speed, loads of system memory, updated software like XP, DVD-ROM or CD-ROM drives, updated technology and a cheap price. Refurbished laptops offer so much for so little. There is little need to worry about quality. Refurbished notebooks are tested and re-tested before leaving the shop. The technicians give each one a thorough test to make sure it functions as new.

Refurbished laptops have been around for a long time and will remain so because people everywhere are catching on to the incredible savings. The need for a laptop is almost endless, but you can connect to the internet from almost anywhere, they replace big bulky equipment with lightweight equipment, take them to work, school or play. Imagine doing your homework at the beach, or doing your job at the park. Laptop computers make this possible and refurbished laptops enable great savings and value.

Online Crazy Deals specializes in new and refurbished mobile computing equipment such as laptops, palm pilots and accessories. Offering factory reconditioned merchandise at a discount price so you can get mobile again.http://www.onlinecrazydeals.com

Why You Don’t Get Things Done - And How You Can!

Filed under: Info — @ 11:49 am

We humans are a funny lot. We are so diverse that any
generalization usually has more exceptions than you can count.
And that generalization is no different!

Having said that, let’s look at some of the underlying reasons
why we procrastinate and prevaricate.

1. I’m bored.

2. That looks more interesting.

3. It is too hard.

4. I’m afraid of failure.

5. I’m afraid of success.

6. I’m not worthy.

Not an exhaustive list, perhaps, but probably six of the most
common reasons for not getting things done.

In order to really start achieving your potential, you must
first analyze yourself to determine which of the factors (or
which combination) apply to you.

Only then can you start to construct strategies to combat them.

In general, though, the solutions are either internal or
external. If you find that you are a person who needs help in
finishing a task, that help must either come from yourself or
from others.

Internal spurs are such things as the promise of a reward when
the job is done - a candy bar or a new outfit, you have to
decide what is a fitting reward for yourself.

External spurs tend to be of the ‘keep me honest’ kind. Appoint
a close friend with whom you can share your plans. This person
becomes the guardian of your honesty and will call you regularly
while your project is in hand, to check on progress and to keep
you on track. It may sound very simple, but it works.

The secret to either the internal or external motivation is in
setting realistic goals.

“How do you eat an elephant? - One bite at a time.”

A friend’s son was panicking recently because he had been set a
project at college which had thrown his mind into turmoil.

“I’ve got to write a 100 page project on the history of
automotive design,” he told me despondently, “and I’ve only got
4 weeks to complete it!”

“Can you think of 28 different subject headings?” I asked him.

“Sure, that’s easy … different design styles, the history of
design, materials developments, what has sold and what hasn’t
… gosh, there are at least ten famous designers that I can
think of off the top of my head who should be included …
that’s part of the problem - it is way too complicated!”

“Here is what you do,” I answered. “Spend an hour right now
writing down every topic you might want to cover. Don’t leave
anything out. It doesn’t matter if you reach hundreds. Then,
when you’ve got them all down, group them together so that they
come under the headings ‘who’, ‘what’, ‘why’, ‘where’ and
‘when’. Your goal is to end up with not one huge, daunting
project, but 28 tiny, easy ones. Then, when you have done that,
get out your diary and put one mini project against each day for
the next 28 days. Work it out - each mini project will need
about 4 pages work from you. Can you manage 4 pages?”

“Sure, 4 pages is easy.”

And that was what he did. I called him once a week for the next
4 weeks to check his progress, but he didn’t really need much
help. Just the knowledge that I was going to call on Saturday
morning kept him on track.

His 100 page project ended up at 130 pages in the end. And not a
single page of it was waffle. He handed it on time and received
an ‘A’ for his efforts.

All that goes to show that the solution is inside you all the
time, but sometimes it just need a little help fighting past the
panic that pushes it back inside.

A big task is the ultimate in panic inducers. So don’t do big
tasks … do lots of small ones. You will spend a lot less time
fretting and a lot more time being constructive. And you’ll have
more time to relax.

The wise old bird, Seneca spoke the truth when he said, “While
we are postponing, life speeds by.”


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